Brand President - FEP

Remote
Full Time
Leap Brands
Senior Manager/Supervisor

Brand President – Restaurant Group

Reports To: CEO / Group President


Overview

The Brand President is responsible for the overall performance, growth, and strategic direction of a restaurant brand or portfolio. This role holds full P&L accountability and leads cross-functional teams across operations, marketing, culinary, development, and finance to drive profitable growth, brand consistency, and operational excellence.


Key Responsibilities

Strategic Leadership

  • Define and execute brand vision, growth strategy, and market expansion plans

  • Identify new revenue streams, partnerships, and development opportunities

Financial Performance

  • Own full P&L; drive sales, EBITDA, and unit-level profitability

  • Establish KPIs and performance metrics; lead data-driven decision making

Operations

  • Oversee multi-unit operations to ensure consistent execution, food quality, and guest experience

  • Improve labor efficiency, cost controls, and overall unit economics

Brand & Marketing

  • Protect and evolve brand positioning across all guest touchpoints

  • Partner with marketing on campaigns, digital strategy, and customer engagement

People Leadership

  • Build and lead a high-performing leadership team (VPs/Directors)

  • Drive talent development, succession planning, and culture

Development & Growth

  • Partner on site selection, new unit openings, and remodel initiatives

  • Support franchise relationships and performance where applicable


Qualifications

  • 15+ years in restaurant, hospitality, or multi-unit retail leadership

  • Proven success with multi-unit P&L ownership and scaling operations

  • Experience in growth, turnaround, or brand transformation environments

  • Strong leadership of senior teams and cross-functional organizations

  • Deep understanding of operations, finance, and brand management


Key Competencies

  • Strategic & Financial Leadership

  • Operational Excellence

  • Brand Stewardship

  • Talent Development

  • Data-Driven Decision Making

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